Meet Stuart Siegel

Financial Aid Now Founder, financial aid expert

Financial Aid isn’t easy. But it doesn’t have to be hard, either. I didn’t invent the rainy day. I just own the best umbrella.

I’ve been in your shoes before. 25 years ago when I was getting ready to send my oldest child to college, I didn’t know how to navigate the financial aid process.

After spending 30+ hours trying to figure it out on my own, I sent in the forms, only to be let down by the amount we received. Fortunately, I was a licensed financial planner and buried myself in books and thousands of pages of financial aid rules and regulations. And I have to admit learning over ten thousand pages of congressional language (Higher Education Reauthorization Act of 1965 and subsequent updates) was painful. But I learned more than enough to win more money for my other two and that made up for what I lost on Child #1.

Over a few years of study, I learned from financial aid professionals, admissions counselors, and others to earn. a reputation as the Financial Aid Negotiator. From then on, I started doing for others exactly what I did for myself. I learned how to unlock tens of thousands of dollars–dollars that I thought were out of reach for families like mine. After a quarter of a century, my clients and colleagues have come to see me as a financial aid experts expert.

During those years 25 years I’ve helped tens of thousands of families navigate the financial aid process and access millions of dollars in free aid. My fees were fair but not everyone could afford them. That’s when I created a home version of my FAFSAsoft EZ File System used by top college consultants.  It’s that same passion for helping families that led me to create software platforms, like Financial AID Now™, that are used by global enterprises, banks, and credit unions all over the country.

While most families struggle to navigate the financial aid system on their own, Financial AID Now™ gives you everything you need to make the process painless, while ensuring you get access to the most aid possible.

And if you want or need our personalized services as a private client, you can start with or upgrade to Financial AID Now™ Plus.

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